WPP AUNZ tapped for new tech campaign
By Jonas Lopez in Marcoms News on Tuesday, 14th July 2020 at 5:11pmWPP AUNZ has tapped component agencies opr, Neo, and Hill+Knowlton Strategies for a new account with Australian tech firm thedocyard.
The new deal calls for all three agencies to build and execute an international growth marketing campaign for thedocyard, with branding and customer activation marked for potential customers in, among other markets, London, Hong Kong, and Singapore, plus Melbourne.
Dan Young of opr and Neo GM Daniel Benton are the project leads.
Established in 2014, thedocyard offers cloud-based deal management solutions to aid businesses with B2B transactions, from due diligence to corporate law compliance.
“We were impressed by the joint team’s comprehensive strategy and consultancy during the tender process, and the partnership with...
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