ID Collective lands Yu Kitchen account
By Jonas Lopez in Marcoms News on Tuesday, 20th August 2019 at 4:46pmSt Kilda PR agency ID Collective has earned representation for Chadstone-based restaurant Yu Kitchen, reported Mumbrella.
The remit calls for ID Collective to generate more media awareness for Yu Kitchen, which opened late last year.
A joint undertaking of local hospitality company Calia Collective and Malaysia’s The Oriental and Ruyi Group, Yu Kitchen offers authentic Chinese cuisine prepared by a team led by 2-Star Michelin Chef Chen Kentaro, the son of Iron Chef Chinese Chen Kenichi.
“We’re excited to partner with ID Collective as they align with Yu Kitchen’s passion for pushing boundaries. Already our story has been shared across outlets including Time Out, Urban List, Executive Style and Herald Sun, and we look forward to achieving great th...
To continue reading this article...